About Us
South Florals is a family of brands, expanding throughout Florida and the Southeast. We are dedicated to helping our customers create lasting memories while adding a little color to everyday life. We set off on a journey to change the flower industry and our “See What You Send” program has done just that, sending our customers pictures of the arrangement before its delivery. In this way we ensure that the customer’s vision is not only met but that it is surpassed. By bringing art and technology together we have made ordering flowers easy and worry free. South Florals’ mission is to ensure long-term success while increasing our positive social impact and to do that we understand the importance of having a sound financial backbone and an insatiable curiosity. Our employees are a huge part of our success, bringing to our brands a sense of optimist, inspiration and fun, sharing in our passion for flowers and customer experience. We understand that our customers all have something important to say and we just help them translate it into Flowers.
Mission
At South Florals, we are committed to enriching the lives of our customers by bringing beauty and joy through our diverse range of products and experiences in the floral industry. We aim to create lasting memories and add vibrant colors to everyday life with our unique offerings. Our long-term success is built on a solid financial foundation and a relentless curiosity that inspires innovation and growth. We are dedicated to increasing our positive social impact, contributing to the well-being of our community and the environment.
Vision
To be recognized as a leading provider of beautiful and joyful experiences in the floral industry, achieving excellence through continuous innovation, leveraging technology, and a strong commitment to positive social impact.
Our Values T.H.R.I.V.E.
Teamwork
We believe in the power of collaboration and work together to achieve our common goals.
Harmony
We create harmonious experiences for our customers and ensure our operations are in harmony with the environment.
Resilience
We face challenges with resilience and adaptability, continuously learning and growing.
Innovation
We embrace innovation, constantly seeking new and creative ways to enhance our offerings and operations.
Value
We provide exceptional value to our customers through high-quality products and outstanding service.
Empowerment
We empower our employees to take initiative, be creative, and make a positive impact.